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A set of empirically-derived Ebola messages for Sierra Leone

Elrha Publication
Umea University
15
April
2015
Output type
Report
Location
Sierra Leone
Focus areas
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Topics
Ebola
Programme
Humanitarian Research
Organisations
Umeå University
Somatic coliphage plates showcasing zones of lysis (plaques) after 3 hours of incubation.|Team members from MSF, BRAC, and UoB undergoing Project SMaRT laboratory training.|Prof. Ebdon, Dr. Da Silva from UoB, and Md. Ziaul Haque from MSF discussing phage analysis and conducting lime purity testing.|Staff from BRAC, MSF and UoB at BRAC- run FSTP2 site|Discussions amongst staff from BRAC, MSF and UoB at BRAC- run FSTP2 site.

This document presents a set of Ebola messages that are based on the findings of qualitative interviews and focus group discussions conducted in ‘hotspot’ areas of rural Bombali District and urban Freetown (see Figure 1). This field work, which took place between January and March 2015, aimed to provide an empirical basis for developing culturally contextualized messages that will promote Ebola treatment-seeking behaviour. All the messages presented below are derived from issues that emerged through the data, and they respond directly to community concerns about various aspects of the Ebola response and about Ebola itself.

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Ebola
Africa
Sierra Leone
Umeå University